YOUR FIRST $5K FREELANCE COPYWRITING GIG LIVE!
Thurs Dec 15th @ 1pm EST
A 2-hour crash course to get you writing launch emails for course creators — so you can charge baller prices ASAP.
Would you spend $250 to make $5,000?
Enrollment closes in...
When I quit my job to write launch emails for course creators, I had zero minutes to spare, reading the Copywriter's Handbook
... never mind tryna catch up on a zillion Dan Lok YouTube videos that (to a newbie like me) felt totally out of context. I had just quit my job, and needed high-paying clients NOW.
But minimal experience writing for course creators = no confidence!
Instead of diving deeper into blogs on “how to write a sales sequence,” I dropped $6,000 to take a copywriting program (in installments of course). Shortly into the course material I realized: I didn’t need the entire thing to get started. All I needed were these:
3 SPECIFIC SWIPE FILES.
SWIPE FILES: pieces of copy, written by a professional copywriter that others use to guide their own writing so they don't have to make it up themselves.
(And yes, a teensy bit of guidance).
... never mind tryna catch up on a zillion Dan Lok YouTube videos that (to a newbie like me) felt totally out of context. I had just quit my job, and needed high-paying clients NOW.
But minimal experience writing for course creators = no confidence!
Instead of diving deeper into blogs on “how to write a sales sequence,” I dropped $6,000 to take a copywriting program (in installments of course). Shortly into the course material I realized: I didn’t need the entire thing to get started. All I needed were these:
3 SPECIFIC SWIPE FILES.
SWIPE FILES: pieces of copy, written by a professional copywriter that others use to guide their own writing so they don't have to make it up themselves.
(And yes, a teensy bit of guidance).
You don’t need to learn EVERYTHING the copywriting world is yapping about before landing your first $5k project
If you just nail down THIS...
- The 3 must-have email sequences every course creator needs (psst, you can charge $1000, $1500 and $2500 to write ‘em... aka $5k)
- When to send them
- Exactly what needs to be written inside each one
- AND you snag professionally-written email examples to follow...
Then BOOM. Confidence comes almost instantly.
(and no, I’m not talking about an impossible stack of 100 emails you have to write. It’s 25, give or take a few.)
Copywriting is not about relying on your own creativity. It’s about getting your hands on some sweet-ass swipes — then following suit.
No great copywriter free-balls it. They all use swipes.
On Thursday December 15th, at 1pm EST / 10am PST, I’m giving you a quick-and-dirty crash course to equip you with the ONLY things you really need to get started (yes, there will be a replay)!
Here's what's included:
- a to-the-point workshop hosted LIVE by 6-figure copywriter, Katelyn Collins
- access to 3 professionally-written email sequences that have generated 100s of $1,000s of dollars for my clients (so you can model yours off of them)
- an overview of the course creator’s ecosphere (so you know where you fit in)
- a wow-worthy promo calendar template that makes you look like a marketing badass
- expert guidance for how to write the 3 most sought-after email sequences every course creator needs (you can build a thriving business writing ONLY these if you wanted)
- a replay of the workshop so you have it forever
Plus these client-winning bonuses:
My proven Cold Email outreach strategy [value: $200]: now that you have the "quick 'n dirty" for writing those 3 main deliverables, here's where I give you the exact words you can use to pitch course creators and coaches. I'm also giving you follow-up emails to send to ghosters AND a genius way to respond to prospects who are interested. Students of mine have landed $1,000s in contracts using this approach.
3 days of private email access to me [value $250]: so it's like having a freelance copywriting mentor in your pocket (let's talk about landing clients and building your portfolio). This is a service I typically reserve for my mentorship students who pay $1,000 per month to work with me.
A Copywriting Client Onboarding Doc [value $75]: copy it and use it to onboard your next client like a pro.
Copy Project Kickoff Call Question List [value $75]: so you don’t pee your pants 10 minutes before hopping on Zoom with the stranger who just paid you.
1 month inside the Copywriter Insider membership [value $120]: now that you've learned how to write the 3 deliverables, are using my cold email templates to pitch potential clients, and have spent time emailing with me to work through all the stuff you're nervous about (whew!) — here's where you get to continue leaning on me.
Need me to review the copy you write? I'll do that.
Want a free legal workshop for the 5 steps you need to make a copywriting business legit? I've got one you can watch.
The Copywriter Insider is like having a copy coach on speed dial, except we're connected via a Facebook Group that's actually cool. It's a place where you post all your freelancer freak-outs, or ask stuff like "I just landed a giant client! How do I onboard them in the most impressive way ever?" — and I respond to you within 48 hours. I'll send ya a Loom video, written tips, resources galore... pretty much everything I have to give.
JIM JERSEY
JI M JERSEY
"It's because of Katelyn's training 'Your First $5k Freelance Copywriting Gig' that I raised my rates and charged one of my dream clients $2,500 for a webinar invite and show-up sequence — and got a yes this morning. Yep, so embarrassed to say what I was charging beforehand!"
- Tori Autumn, Copywriter & Self-love Coach
"I felt like this workshop gave me more clarity around launch emails than other 4-figure (and weeks long) courses I’ve invested into in the past. You leave the workshop with assets that will support you in finding, onboarding and impressing the socks off your first or next copy client. Whether you are new to the industry or want to get the inside track from a 6 figure copy wizard, I can’t recommend working with Katelyn enough."
- Jodie Brown, Brand & Marketing Strategist & Copywriter
JIM JERSEY
JIM JER SEY
“It's because of Katelyn's training 'Your First $5k Freelance Copywriting Gig' that I raised my rates and charged one of my dream clients $2,500 for a webinar invite and show-up sequence — and got a yes this morning. Yep, so embarrassed to say what I was charging beforehand!"
- Tori Autumn, Copywriter & Self-love Coach
“I felt like this workshop gave me more clarity around launch emails than other 4-figure (and weeks long) courses I’ve invested into in the past. You leave the workshop with assets that will support you in finding, onboarding and impressing the socks off your first or next copy client. Whether you are new to the industry or want to get the inside track from a 6 figure copy wizard, I can’t recommend working with Katelyn enough."
- Jodie Brown, Brand & Marketing Strategist & Copywriter
Wanna put the $250 towards enrollment in the Copywriter Igniter? Sure!
Yerp!
Anyone who signs up for the workshop gets to pre-enroll in my signature 12-week group mentorship program, the Copywriter Igniter at a special pre-sale price of $500 off. Reason being... you just spent $250 with me. Let's put your investment towards your Copywriter Igniter enrollment when it opens in February 2023. Then I'll shave another $250 off for enrolling early.
After taking this LIVE crash course...
You'll be set up to write ALL the launch emails an online course creator needs, a project you'll charge $5,000 USD for.
You'll have exact words to use in your cold pitch to them.
You'll have examples to refer to as you're writing every single email needed in their launch. You'll have an onboarding questionnaire for them to fill out, and a Freelance Copywriter Coach to hold your hand for the next 30 days while you (fingers crossed) land your first $5k gig.
I paid $6,000 to learn this.
I landed $15,750 worth of contracts in my first month.
And if you sign up before November 25th, you can learn it all for just $250 USD.
WHAT MY COPYWRITING STUDENTS ARE SAYING
JIM JERSEY
JI M JERSEY
“Taking the leap to be mentored by Katelyn was without a doubt the best thing I could’ve done for my copywriting career. It’s not just the insane amount of knowledge she so freely gives, and the templates she openly shares, it’s the heart she shows up with. I secured a US $4,500 client within my first 4 weeks of working with her. The first client I even pitched since she took me under her wing. Up until then, my fees had been firmly wrapped up in my feelings of self-worth. I was undercharging BIG TIME.
Katelyn gives you ALL the tools to enjoy a successful career, which in themselves will get you where you want to go, but more importantly, she gives a damn. She's there on the sideline leaping about and waving you on with bottles of water and orange slices, all while brandishing a banner with your name on it.”
- Siubhan Green of S. Green Copy
“Working with Katelyn is such a breeze because she thinks of every step needed and is hands-on, which is something I greatly value. I'm most grateful for her ability to be inclusive, authentic, and understanding when it comes to all things copywriting. I love knowing that someone's in my corner who wants me to have a successful business, launch, and connection with my audience.”
- Tori Autumn, Copywriter & Self-love Coach
JIM JERSEY
JIM JER SEY
WHAT MY COPYWRITING STUDENTS ARE SAYING
“Taking the leap to be mentored by Katelyn was without a doubt the best thing I could’ve done for my copywriting career. It’s not just the insane amount of knowledge she so freely gives, and the templates she openly shares, it’s the heart she shows up with. I secured a US $4,500 client within my first 4 weeks of working with her. The first client I even pitched since she took me under her wing. Up until then, my fees had been firmly wrapped up in my feelings of self-worth. I was undercharging BIG TIME.
Katelyn gives you ALL the tools to enjoy a successful career, which in themselves will get you where you want to go, but more importantly, she gives a damn. She's there on the sideline leaping about and waving you on with bottles of water and orange slices, all while brandishing a banner with your name on it."
- Siubhan Green of S. Green Copy
“Working with Katelyn is such a breeze because she thinks of every step needed and is hands-on, which is something I greatly value. I'm most grateful for her ability to be inclusive, authentic, and understanding when it comes to all things copywriting. I love knowing that someone's in my corner who wants me to have a successful business, launch, and connection with my audience.”
- Tori Autumn, Copywriter & Self-love Coach
JIM JERSEY
JI M JERSEY
“I was a singer-songwriter in New York City, working 3-4 different survival jobs…Then I found the Copywriter Igniter. In my first 7 months, I brought in over $19,000 in profit which is pretty incredible. The Copywriter Igniter is absolutely the holy book to conversion copywriting and building a business. AND being able to get clients doing it. It is a massive relief to not be chained to somebody else’s desk anymore.”
- Lauren Hendon, Copywriter
“Katelyn’s entertaining and practical approach to writing email copy made launching my email campaign super doable and fun! I didn’t have to figure things out for myself and could focus on my creativity instead. I learned a lot of new formulas and strategies that I can apply for other emails as well.”
- Nicole Marie Finch, Productivity & Work Mindset Trainer
JIM JERSEY
JIM JER SEY
“I was a singer-songwriter in New York City, working 3-4 different survival jobs…Then I found the Copywriter Igniter. In my first 7 months, I brought in over $19,000 in profit which is pretty incredible. The Copywriter Igniter is absolutely the holy book to conversion copywriting and building a business. AND being able to get clients doing it. It is a massive relief to not be chained to somebody else’s desk anymore.”
- Lauren Hendon, Copywriter
“Katelyn’s entertaining and practical approach to writing email copy made launching my email campaign super doable and fun! I didn’t have to figure things out for myself and could focus on my creativity instead. I learned a lot of new formulas and strategies that I can apply for other emails as well.”
- Nicole Marie Finch, Productivity & Work Mindset Trainer
JIM JERSEY
JI M JERSEY
“Being mentored by Katelyn has been pure GOLD. From the get-go of the mentorship, I felt supported. Every coaching call was tailored to exactly where I was or what I’d been dealing with that week. From onboarding clients to discovery calls and swipe files, the mentorship is jam-packed with resources and templates.
The copy critiques are the cherries on top. Being able to get every piece of copy I’ve written critiqued by Katelyn is priceless. The copy critiques are so in-depth. Katelyn takes her time not just to tell you what to change or how to phrase something differently but also why.
This mentorship is by far THE BEST coaching I’ve ever done. So if you’re on the fence about her mentorship, do it. It’s worth every penny (and more!)"
- Veerle Van den Acker, Copywriter
“Being mentored by Katelyn has been pure GOLD. From the get-go of the mentorship, I felt supported. Every coaching call was tailored to exactly where I was or what I’d been dealing with that week. From onboarding clients to discovery calls and swipe files, the mentorship is jam-packed with resources and templates.
The copy critiques are the cherries on top. Being able to get every piece of copy I’ve written critiqued by Katelyn is priceless. The copy critiques are so in-depth. Katelyn takes her time not just to tell you what to change or how to phrase something differently but also why.
This mentorship is by far THE BEST coaching I’ve ever done. So if you’re on the fence about her mentorship, do it. It’s worth every penny (and more!)"
- Veerle Van den Acker, Copywriter
JIM JERSEY
JI M JERSEY
“Katelyn has been an incredible mentor. She's extremely kind and truly cares about my success. She's so incredibly generous with her time and is a wealth of knowledge. She's happy to share everything she knows and provide resources whenever she can. She gives in-depth copy reviews that are just full of impressive gems to take your copy to the next level and help you think more strategically.
What has impressed me the most is Katelyn's natural ability to meet me wherever I'm at without judgment - yet give me the kick in the pants I need to make progress! I've worked with other coaches and coaching with Katelyn has by far been the best experience I've had. She's a born coach who beautifully combines mindset work with strategy and equips you with the tools and specific action steps you need to put ideas into action. I have absolutely loved working with her!"
- Karen Michail, Conversion Copywriter
“Katelyn was so much fun to learn from and super generous with the knowledge and tools she shared. She took her time answering all of our questions, even as it crept towards the wee hours of the night. You can sense that she genuinely wants to see you succeed. The entire experience was just tremendously valuable. I got so much more than I expected for the money.”
- Tracy Spring, Copywriter
JIM JERSEY
JIM JER SEY
“Katelyn has been an incredible mentor. She's extremely kind and truly cares about my success. She's so incredibly generous with her time and is a wealth of knowledge. She's happy to share everything she knows and provide resources whenever she can. She gives in-depth copy reviews that are just full of impressive gems to take your copy to the next level and help you think more strategically.
What has impressed me the most is Katelyn's natural ability to meet me wherever I'm at without judgment - yet give me the kick in the pants I need to make progress! I've worked with other coaches and coaching with Katelyn has by far been the best experience I've had. She's a born coach who beautifully combines mindset work with strategy and equips you with the tools and specific action steps you need to put ideas into action. I have absolutely loved working with her!"
- Karen Michail, Conversion Copywriter
“Katelyn was so much fun to learn from and super generous with the knowledge and tools she shared. She took her time answering all of our questions, even as it crept towards the wee hours of the night. You can sense that she genuinely wants to see you succeed. The entire experience was just tremendously valuable. I got so much more than I expected for the money.”
- Tracy Spring, Copywriter
JIM JERSEY
JI M JERSEY
“Loved how in-depth you went, the templates + swipe files, and the open Q+A!"
- Veronica Panglao
"The vibe and the workshop was 🔥. The real gold or diamond whatever you find precious, add that as a metaphor to the swipe files that Katelyn shared with us. What not to say about QnA, she was patient, fun, and answered every Q with practical answers. Overall, the workshop was pure gold!"
- Kirthika Nandhakumar, Email Copywriter for course creators
JIM JERSEY
JIM JER SEY
“Loved how in-depth you went, the templates + swipe files, and the open Q+A!"
- Veronica Panglao
"The vibe and the workshop was 🔥. The real gold or diamond whatever you find precious, add that as a metaphor to the swipe files that Katelyn shared with us. What not to say about QnA, she was patient, fun, and answered every Q with practical answers. Overall, the workshop was pure gold!"
- Kirthika Nandhakumar| Email Copywriter for course creators
JIM JERSEY
JI M JERSEY
“Katelyn's $5k Freelance Copywriting Gig Training was SO incredible! She took us step by step in the specific ways you can build and offer our copywriting services, which left me feeling creative, excited, and empowered to begin the copywriting side of my business coaching business.
Katelyn is not only super down to earth and knowledgeable, but she's really generous with her time and resources. Because of this training, I now have amazing templates and swipe files I've already used on a recent program I launched, which saved me so much time and helped my confidence soar.
Thanks, Katelyn, you and this training rock!"
- Laura Albers of Albers Mind & Body Wellness, Business Coach & Copywriter for Health Coaches
"ANYTIME you have an opportunity to work with Katelyn -- do it.
She's the best copy coach in the biz. (And I've tried 'em all.) Here's what makes Katelyn's copy coaching different: She doesn't just give you swipes (but hers are excellent). She doesn't just tell you how to write conversion copy (although she's an incredible teacher). She doesn't just give you all the best tips and resources to sell a new offer (which she does -- with integrity).
The thing that really sets Katelyn apart is that she completely pulls back the curtain on her business and shows you exactly how to create the offer, do it, make it better, and sell it. Nothing is held back -- and it's done with one genuine goal: to make you a better copywriter. If you're a copywriter or aspiring copywriter who's ready to invest in your copy career -- Katelyn should be the #1 choice on your list for training, mentorship, and ongoing guidance."
Thank you again!!"
- Rachael Darden, Copywriter
JIM JERSEY
JIM JER SEY
“Katelyn's $5k Freelance Copywriting Gig Training was SO incredible! She took us step by step in the specific ways you can build and offer our copywriting services, which left me feeling creative, excited, and empowered to begin the copywriting side of my business coaching business.
Katelyn is not only super down to earth and knowledgeable, but she's really generous with her time and resources. Because of this training, I now have amazing templates and swipe files I've already used on a recent program I launched, which saved me so much time and helped my confidence soar.
Thanks, Katelyn, you and this training rock!"
- Laura Albers of Albers Mind & Body Wellness, Business Coach & Copywriter for Health Coaches
"ANYTIME you have an opportunity to work with Katelyn -- do it.
She's the best copy coach in the biz. (And I've tried 'em all.) Here's what makes Katelyn's copy coaching different: She doesn't just give you swipes (but hers are excellent). She doesn't just tell you how to write conversion copy (although she's an incredible teacher). She doesn't just give you all the best tips and resources to sell a new offer (which she does -- with integrity).
The thing that really sets Katelyn apart is that she completely pulls back the curtain on her business and shows you exactly how to create the offer, do it, make it better, and sell it. Nothing is held back -- and it's done with one genuine goal: to make you a better copywriter. If you're a copywriter or aspiring copywriter who's ready to invest in your copy career -- Katelyn should be the #1 choice on your list for training, mentorship, and ongoing guidance.
Thank you again!!"
- Rachael Darden, Copywriter
Start making money now.
Get swankier skills later.
I created this workshop because when I was brand new to the course creator world, I was savvy enough to look at some swipe files and instantly understand the tactics going on in each email (more or less). Yes, if I were to call myself a true professional, I'd definitely want to get more in-depth training down the road to fully understand stuff like:
- the full arsenal of persuasion techniques copywriters employ
- terms like future-pacing, friction-reducing, quickest most valuable wins, stage of awareness, etc.
- how to conduct voice of customer research
- and so much more
(which I eventually did). BUT I didn't need all that to land a few projects that earned me the money to pay for the more robust training. Chances are, you're currently not making much, writing copy your clients consider "low value." There's no reason you need to wait until you can afford more copywriting training to start making more money. Or take some financial leap to "master everything" while you fall into credit card debt. I created this "in between" solution to fill the void that exists between "$0.00 YouTube video that teaches you a concept, but leaves you wanting" and "fancy $2,000 copywriting course that makes you ROFL into your ramen when you catch glimpse of the price-tag."
From this low-income housing girl who used to exist on a $23k salary in New York City 🙋🏻♀️ to you, my brilliant writer friend — f**k this weird-ass system: financially providing for yourself and your loved ones is a precious right you deserve.
But YOU have to be the driving force to make the change.
Frequently asked Qs (that are quite smart)
1️⃣ I'm a course creator, not a copywriter. Can this help me?
Yep! If you plan to launch an online course, a membership, or a group program in 2023 — this will help you write your launch emails.
2️⃣ Will this teach me how to pitch clients?
Yep!
3️⃣ Will this teach me how to make a portfolio?
We won’t be talking about portfolios in the workshop, but you WILL be accessing swipe files for 25+ launch emails and you’ll learn an overview of how to write them. So basically, you’ll be fully equipped to write a crap-ton of portfolio pieces after taking this workshop. You can even use the 3 days of Voxer / email access you get with your ticket to ask Katelyn for feedback on what you write.
4️⃣ Who is this workshop for?
Anyone who is overly fluent and English and wants to start a career writing launch emails for online course creator clients in the US, the UK, Canada and Australia.
If you're a total beginner who's never been hired to write a sentence, this workshop is for you. The only 2 requirements are you have to be interested in learning how to write copy for online course creator clients (email me if you're unclear about who those are: katelyncollinswrites@gmail.com). And you have to have a knack for writing.
If you're a content writer and you want to add conversion copy to your menu, this is for you.
5️⃣ Will I learn how to write SEO copywriting, SaaS copywriting, E-commerce copywriting, or copywriting for brick-and-mortar businesses?
No. This workshop is strictly about how to write webinar invite sequences, webinar show up sequences and promo sequences for online course creators. These are highly-paid deliverables which means you can build an entire copywriting career off of them (which is what Katelyn, her students and countless colleagues have successfully done).
So if you want to be a copywriter for online course creators, sign up for the workshop! If that doesn’t interest you, then this won’t be for you.
6️⃣ What exactly will I learn in this workshop?
The quick-n-dirty of how to write a webinar invite sequence (that you can charge $1,000 for).
The quick-n-dirty of how to write a webinar show up sequence (that you can charge $1,500 for).
The quick-n-dirty of how to write a promo sequence that sells an online course, group program or membership (that you can charge $2,500 for).
You’ll also learn how to whip up a launch promo calendar like marketing bad@ss.🥳 So if you already know how to write ALL those things, this workshop will probs be a waste of money.
7️⃣ If my English isn’t perfect, is this for me?
This workshop will serve you best if you’re OVERLY fluent in English. Here’s how you can test that right now. The tone that’s typically required for online course creator clients is much like the tone of this entire sales page. If you read this page over and think “hey, I can write like that,” then join in! If not, going after gigs for online course creators in the US, the UK, Canada and Australia might be difficult. AND we want to make sure you’re getting the RIGHT support by taking the RIGHT workshops and courses. Katelyn isn’t the perfect mentor for everyone (although she wishes she could be!)
8️⃣ Why is the price $250 USD?
Because the workshop will teach you how to write deliverables you can charge $5,000 USD for. Teensy price to pay for a giant ROI, future rockstar.
9️⃣ The workshop time sucks for my timezone! Will there be a replay?
YES. Don’t let not attending live deter you from coming. Sign up so I can send you the replay, the email swipes and all the training material. You’ll still get 3 days of email access to Katelyn to ask questions or review any emails you take a stab at writing. We’ll make sure those 3 days make sense for your time zone so you don’t lose out.
🔟 Will Katelyn be hosting this workshop again anytime soon?
I'll definitely be offering it for Black Friday 2023. I don't foresee myself offering it before then.
1️⃣1️⃣ Is there a payment plan?
Yup! CLICK HERE.
1️⃣2️⃣ I live in a country where $250 USD is an exorbitant price. Do you have something else for me?
I feel that. Email me at k@katelynwrites.com. I have an affiliation with a copywriting course that is priced in a more accessible manner for copywriters in other countries (or different financial situations).
1️⃣3️⃣ If I’m thinking of joining the Copywriter Igniter, should I enroll in this too?
I vote yes. For 2 reasons…
👉The point of this workshop is to get you rocking and rolling without needing to wait for enrollment for my bigger program to open.
👉Anyone who signs up for the workshop gets to pre-enroll in the Copywriter Igniter at a special pre-sale price of $500 off. Reason being... you just spent $250 with me. I'm more than happy to allow you to put that investment towards your Copywriter Igniter enrollment. Then I'll shave another $250 off for enrolling early. I'll walk you through the steps to enroll on December 15th!
1️⃣4️⃣ I still have questions. What do I do?
Email me directly at k@katelynwrites.com.
How much time do I have left to enroll?
This much! 👇